Fundraising Tips

Thanks for taking the big step and joining the 2018 Longest Ride Challenge. Taking on the longest ride you have ever done is no small task and you will need to prepare your mind and body (but especially your mind) if you are to succeed.

Please don’t hesitate to reach out if you need guidance or advice regarding your preparation or your fundraising. I will help everyone who needs help with their training and preparation. But also remember that this challenge is built around a fundraising challenge – and one way to assist in the fundraising is to consider taking up one of my charitable Personal Training Packages.

Another way to help raise funds is to seek sponsorship from family, friends and colleagues. There are a range of effective fundraising ideas you can consider, some of which I will address below:


*Ensure that all your work colleagues are aware of your epic undertaking (and that they are aware that you are seeking sponsorship). Those of them who can support your fundraising are likely to make a contribution – or pledge – and many small donations will eventually add up to something more substantial.

Email, call, or text as many of your personal contacts as is possible – to alert them to your challenge. Don’t assume that everyone is aware of your Longest Ride Challenge if you haven’t directly told them about it. And the more people know about what you are doing, the more likely you will be to succeed at all your goals.

*Ensure that all your friends and family members are aware of your epic challenge and let them know that you are fundraising for the Longest Ride Challenge. You will find that friends and family will often feel bolder about going to their own workplaces, schools, etc, and helping to raise funds on your behalf by promoting your challenge!

*Keep all your social media networks updated on your training progress and make sure they are aware of your fundraising goals. It also helps to keep you publicly accountable, which something we all need to consider whenever we take on truly big challenges. Accountability to oneself – and to as many others as possible – often brings better results than endurance challenges which are carried out in secret.

*Consider asking people you know to sponsor as many miles of your ride as they feel able to commit to. You can do this by sharing your target goal distance and asking supporters to make suggested donations for each mile you will ride (suggestions such as £1 per mile, etc).

*Fund-raise offline by circulating a printed sponsorship form. This allows friends and family to help collect donations at their workplaces and helps share your challenge more widely within your local community.

*Consider setting up a fundraising page like mine. It is a reasonably simple process and takes just a few minutes. On the fundraising page you should tell your own story briefly, explain what you are looking at doing, how big a challenge it will be for you – and explain that you are looking for support and sponsorship. If you need any help with wording your own fundraising page please let me know and I will assist everyone in the 2018 Longest Ride Challenge who needs my input.

If you have questions or suggestions please don’t hesitate to get in touch. Thank you for reading this.

Idai Makaya


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